Hi,
If you make digital supplies to non business customers in the EC, then they will be outside the scope of UK VAT. However, they will be within the scope of VAT in the member state which you supply to.
You will then have the option of registering in the member states where your customers belong or registering for the VAT Mini One Stop Shop in one member state and account for the VAT to all your customers throughout the EC in that member state.
VAT rules for supplies of digital services to consumers
If you are supplying digital services outside the EU then again these will be outside the scope of UK VAT.
If you are supplying services outside the EC then it would be recommended to check with those countries as to whether there are any tax implications.
Thank you.